Policy and Strategic Management Assignment Example | Topics and Well Written Essays - 500 words

Policy and Strategic Management - Assignment ExampleThese features make sense on value to its low approach proposition as ticketing process through automates system reduces the cost incurred in staffing. They remain foc subprogramd on a specific class of passengers so that standardized expediency can be provided to them. Minimizing on personalization, extra meals and keeping the services to its minimum makes the integrated service pitching concept of Southwest Airlines intact with its differentiation strategy (Appendix 1). From intangible perspective, its service value chain and liberty provided to its employees to remain innovative and empowered in their decisions supplies profitable operations and competitive edge to it which counts into its core competence (Appendix 2). The distinctive factor of southwest airlines is its unique combination of resources which its competitors are unable to imitate. For example, faster turnarounds of planes, leaner crews, use of websites to sel l ancillary products, et cetera. As a result of its core competencies and value added services, southwest airlines had been able to procure the much needed customer satisfaction levels along with financial stability and increased revenues (Appendix 3).